One-to-One Marketing: How to Have an Intimate Conversation with Your Customers Without Creeping Them Out

Would you like to learn how to use new and emerging technology to connect directly with your customers and prospects? Would you like to track, target, and monitor your customer's behaviors in ways you never thought possible? And would you like to do all of this without creeping them out? 

If so, then take part in this interactive, engaging, action-oriented speech by internationally-recognized author, university lecturer, and management consultant Jamie Turner.

One-to-one marketing enables brands to customize their campaigns so that the target market feels as though the campaign was created specifically for them. The challenge is that many consumers are concerned about privacy and whether or not the company creating the campaign has gathered data about them ethically and responsibly. 

This session is perfect for you if you are:

• A marketing executive who wants to learn about the new and emerging technologies used to create one-to-one marketing campaigns;
• An ad agency executive interested in learning how consumers feel about privacy and one-to-one marketing;
• A business owner, team member, or industry executive who would like to learn how new technologies can be used to engage prospects and turn them into customers.