How to build Connection via Social Media or Digital Marketing

In a world where innovation disruption is a key driver of success and fuels many of the largest trends in the world, businesses and leaders have left behind the original driver of success -- Authentic Connection.

Customers buy from businesses they connect with and trust. Partners align with one another based on aligned values and purpose. Audiences and tribes seek relevancy and authenticity in the leaders and organizations they follow.

By using data, case studies and his own personal stories, Bobby Umar demonstrates the power of connection and how to best leverage it as business leaders for your marketing, personal branding, content creation and community building needs.