How to acquire customers with outbound emails in 2025
11:30 - 11:50, 27th of May (Tuesday) 2025 / MARKETING STAGE
Based on 55+ million outbound emails sent by our customers
In this talk I will explain why outbound emails are effective as a customer acquisition channel. I will compare how outbound emails perform against other acquisition channels like paid ads or SEO. And I will show what are are the elements of a successful outbound email campaign in 2025 (spoiler alert: what worked for outbound emails in 2020 does not work in 2025)
LEVEL:
Basic
Advanced
Expert
TRACK:
Business Strategy
