Women in tech - why there is so much discussion about it

During our panel discussion, we're going to talk about the hype that is around women in tech. Why so many materials, programs, and initiatives are created. Is that all have real value or... if not, what can we do about it. How these "women-centered" initiatives are seen by representatives of corporations, NGOs, startups and event organizers. And what's very interesting, how men see it.