Rafał Kruczkowski

Although I started my career in law, over the years, I've realized that product management is my true passion. My professional journey encompasses a diverse range of experiences, from working with startups like Photoblog.pl, one of Poland's most popular websites with 3.7 million active users at its peak, to scale-ups such as AppUnite.com, a software agency recognized twice by Forbes as a Diamond winner, and enterprises like Jubitom, one of the largest jewelry retailers in Poland with approximately 30 nationwide locations. Additionally, I've contributed to academia, serving as a lecturer for commercialization classes at the Polish-Japanese Institute of Information Technology for nine years, and I've worked for the European Commission as a project manager for eight years. In my upcoming presentation, I aim to share the insights gained from two years of implementing a product-led culture into an African social app project having over 0.5 million active users across three continents.