Lukasz Kosuniak

B2B marketing consultant and practitioner. He began his career at Microsoft, where he was involved in marketing, sales support, and partner competence development. Later, he established the B2B marketing department from scratch at Samsung Electronics Poland, where he was responsible for the first implementation of a corporate-class marketing automation system in Poland and one of the first in Europe. Currently, as a consultant, he supports companies in building and implementing modern B2B marketing strategies. He also shares his knowledge by publishing in trade press, running a blog and the Business Marketer podcast, as well as teaching marketing at universities and MBA programs. He is the author of the books: "This is Social Selling", "ABC of B2B Marketing", "B2B Marketing Essentials", "Marketing Automation Step by Step" and the courses "Fundamentals of B2B Marketing Strategy" and "#SocialSellingMaster".