How to increase profitability and build better customer loyalty as an IT professional or IT managed service company.

In today's rapidly evolving digital landscape, cloud infrastructure has emerged as a game-changer for businesses of all sizes. It’s not just a buzzword—it's a powerful tool that can drive significant profit and enhance customer loyalty. Despite this potential, IT companies often face revenue challenges. We'll explore how IT professionals can leverage cloud infrastructure to boost profitability and cultivate a loyal customer base. We’ll dive into the benefits of cloud technology and practical strategies for implementation.

The presentation draws upon the speaker's 20+ years of experience in the IT and telecom industry, having served as a C-level executive at companies like Nokia and Telia. Kalev is currently the CEO of one of the largest privately owned service companies in the Baltic region and a board member of Cloudsy Partners, a cloud infrastructure provider. Kalev holds an MBA degree from IMD, Switzerland.